Client: K9 Power
Project: Product Photography for Brand Refresh
Scope: Casting, Art Direction, Pet Styling, Ingredient Styling, Photography (Studio + Lifestyle)


The Vibe
K9 Power just rebranded their line of superfood dog supplements and needed visuals that felt clean, modern, and tail-waggingly inviting. We were brought in to capture the rebrand in action—with real dogs, real ingredients, and really good lighting.

What We Did (Besides Convincing a Lab to Stay Still)

  • Scouted the Perfect Pack
    We cast a crew of dogs by breed, size, and personality to reflect each supplement’s specific benefits—from mobility to coat health to digestion. The goal? Show that K9 Power works for every pup.

 

  • Styled the Supplements
    Each powder was styled with its real, functional ingredients—think blueberries, sweet potatoes, and yes, a whole lot of fish. We leaned into clean, colorful backdrops in the new brand colors that made the packaging pop while keeping the vibe approachable.

  • Shot the Goodest Content
    We created a mix of bright, neutral lifestyle images (puppy eyes + powdery kibble = magic) and punchy product-forward shots. Every photo was designed to make the packaging sing and the supplements look like something you’d actually want to scoop.


The Result
A refreshed image library that introduced K9 Power’s new look with warmth, clarity, and canine charm. Web, social, Amazon—these assets were made to go the distance, just like your dog after a scoop of Go Dog™.

Picture of Erin Mathews

Erin Mathews

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