The best times to post on social media
We get this question all the time! The best times to post on social media are between the hours of 8AM-1PM.
What is a brand personality & how to find yours!
Defining your brand’s identity is an important part of growing and connecting with your audience. Use these resources to implement personality into your brand content!
A Quick Guide to Mood Boards
Why you should be creating mood boards for your brand! You did it. You had an idea, a dream, a concept, and you’re working on making it a reality. Yay! It’s a hard thing to take something that was once a distant thought and make it into something tangible. Building a brand is an exciting …
4 Tips for Creating an Amazing Instagram Bio
Your company’s instagram could be one of the most useful and effective tools when it comes to building your brand. While it is so important to have an eye-catching grid and engaging captions on photos, one of the most overlooked aspects of an instagram page is the bio. An instagram bio is a space where …
5 Tips for Curating Your Instagram Grid
When it comes to your brand’s Instagram, you should consider it as a way to tell your story through visual content. Your brand’s Instagram grid should be a space where people want to spend time and look at what your brand is all about and what you have to say. Chances are if they like …
Porch-raits
Since everyone is home with their family, why not use this time to support a local small business AND receive a beautiful portrait to commemorate this extremely weird time?! This is not just for families! Have you ever had a nice photo taken of you and your dog? This is your chance to do it for …
A Quick Guide to User Generated Content
First things first: What is user generated content? It’s just what it sounds like! Content generated by your customers through engaging tactics that you can, in turn, use in your own marketing. You’ve seen this before through reviews, posts on social media, haul and unwrapping videos, etc. Think of User Generated Content as the “word of …
5 Ways to Stand Out on Social Media
In the digital age, most of us are on social media personally. So when it comes to our businesses, we think we have it all figured out. But there’s a big difference between using social media for fun and using it to drive results. Whether you’ve got things figured out for your business or you’re …
Discovering Your Brand Voice: A Step-By-Step Guide
If you’ve never thought about your brand voice, chances are that your brand is just using your voice! While that’s okay as you get started, it’s important to hone in on the unique characteristics that make your brand different and stay focused and consistent on those attributes as you grow. Why? Customers love consistency. They want to …
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How to Create Holiday Content that Cuts Through
While you may not have started counting down to the holidays yet—in the marketing world, they’re already here! We’ve already seen blogs and brands pushing their 2019 gift guides and there’s no room to fall behind.It’s easy to put holiday messaging on auto-pilot by relying on clichés (‘tis the season for cheesy emails galore!), but …